Project Type
3D interactive application
Industry
Advertising
Language
Spanish
Services provided
- 3D modeling
- 3D animation
- Programming
Launch microsite
Screen shots
About the project
Bo is a new character created by Ogilvy Chile for one of Nestle’s brands in the South American market.
To introduce Bo, Ogilvy and Beatmap developed a micro-site to show Bo in an imaginary world through a flipbook. Beatmap then gave life to this world through an interactive micro-site, using a mixture of 3D and 2D graphics.
In this online application the user is presented with a pop-up book that has animations activated by user interaction.
